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contact RSD

We are your complete service DESIGN studio specializing in destination branding & marketing, graphics and website development. Our simple framework of design is easily customized to each client's desired needs & their target audience. Whether it's a short term promotional campaign or multi-year branding effort, we are your progressive design experts serving the heart of Northern Michigan. MEET THE RSD TEAM... some are here all the time, some are seasonal, but at the end of the day all are valuable members of our creative team.


Brandon Jensen, owner/creative director

History: Brandon founded RSD in 2010 with the goal to bring quality brand solutions to Michigan. Starting his design profession in the school or architecture and design at Lawrence Tech. University, he now applies his degree and 10+ years of experience in the field of design and planning to each and every project.  

Why work in this field? Why start RSD?  The simple answer... the People.  We work with amazing clients and that makes our job exciting and fun everyday. The complex answer... brands affect the sense of place within a community. They unify and empower those within a community and that is something that continues to amaze and motivate me each and every day.  It is an honor and a privilege to be apart of the communities and businesses we work for, and that is something no one could ever get tired of.


Shannon Westgate, brand strategy + content development + project management

History: Shannon is the newest RIGHTside team member.  She specializes in project administration, business and brand development and brand strategy.  She has 20+ years of experience in design and business management experience and is an extremely valuable asset to the team.


Jake Knight, web development + internet marketing

History: Jake has been with RIGHTside design since the beginning and is an invaluable partner in the fields of website development and branding. Jake has been in the field of website development and computer technology for 10+ years.  His passion and specialty resides in website development, internet marketing/search engine optimization and brand planning.

Mark Fedder, designer + publications

History: Mark is the newest addition to the RSD team.  Starting in late 2013, Mark works with RSD during the peak print and publication season.  In the off-season, he will continue with RSD while also serving as the Executive Director of the Manistee County Historical Society.  

Maralee Cook, copy editor

History: Maralee has been contracting with the RSD team since 2012 and we all consider her family!  She is a valuable resource for copy editing, writing and public relations.  She has over 20 years of experience in the field of advertising and marketing and is frequently called upon to develop press releases, and work on complex writing projects for publications, web and brand positioning.